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Definition

Buyer intent data

Buyer intent data is evidence that someone is researching what you sell right now, based on what they read, search and compare. Most intent products name the company, so you still have to find the person.

SampleBuzzlist Find results: a table of people with job title, company, location, industry and which contact details are available
Find. Every match shows the details Buzzlist has before you spend a contact.

Key facts

  • Most intent products name the company, so you still have to find the person.
  • Most contact databases record facts about a company.
  • Intent data aims to show what is happening there this week.
  • Knowing the person doing the research is far more useful, and much harder to get.

Most contact databases record facts about a company. Intent data aims to show what is happening there this week. Knowing the person doing the research is far more useful, and much harder to get.

Buzzlist does not sell intent data or identify website visitors. Person-level intent comes from Visitor InSites intent audiences. InMarketIQ ranks accounts from your own wins and losses.

Answered by the Buzzlist team. Last reviewed .

Common questions

Can Buzzlist tell me who is In Market?

No. Buzzlist finds people by who they are, such as role, company and location. For intent signals, see Visitor InSites, a related company.

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