Key facts
- A cold email campaign has three costs: the contacts, the writing and the sending setup.
- Add one drip pack of 100 for $79.
- At 20 sends a day per mailbox, 100 people with four emails each fits a small number of mailboxes.
- Growth $497 includes 6,000 contacts and 500 drips.
What does 100 people a month cost?
Starter $97 covers the contacts. Add one drip pack of 100 for $79. That is $176 a month before domains and mailboxes. At 20 sends a day per mailbox, 100 people with four emails each fits a small number of mailboxes.
What does 500 people a month cost?
Growth $497 includes 6,000 contacts and 500 drips. Add mailboxes for about 2,000 sends spread over the month.
What costs nothing?
Searching, filtering, saving lists, exporting people you already revealed, and opening or editing drafts.
How to budget a campaign
- Set people per month
Start with 100.
- Count sends
Four per person.
- Pick plan and packs
Starter plus drips, or Growth.
- Add mailboxes
One per 20 sends a day.
When does Buzzlist fit, and when does it not?
It fits when
- You want the whole cost on one bill.
It does not fit when
- You only need sending and already have written emails and contacts.
Questions people ask next
Do bounces waste money?
On paid plans, a contact that hard-bounces through Buzz Send comes back once.
Are prices shown before purchase?
Yes. Nothing recharges automatically.
Is there a free option?
Free gives 100 contacts a month but does not write or send.
Do failed drafts cost?
No. Failed attempts never use an allowance.