Key facts
- Search the industry and the area, and read the count before you reveal anyone.
- A market of 80 firms needs a different plan from a market of 8,000.
- With 80 you write to every one carefully.
- Add a title such as owner, and turn on best person per company, to get close to one person per business.
Why count before you buy?
A market of 80 firms needs a different plan from a market of 8,000. With 80 you write to every one carefully. With 8,000 you pick a slice, test it and grow.
Is the count companies or people?
People. Add a title such as owner, and turn on best person per company, to get close to one person per business.
What if the number is too small?
Widen the radius, add a nearby industry or include a second role. If it is too big, narrow by company size or a tighter ZIP radius.
How to size a local market
- Pick the industry
For example dental practices or property management.
- Set the area
A city, a state or a ZIP radius of 5 to 100 miles.
- Add the role
Owner, office manager or whoever buys from you.
- Read the count
Change one filter at a time and watch the number move.
When does Buzzlist fit, and when does it not?
It fits when
- You are deciding where to sell next.
- You want counts for free before you spend.
It does not fit when
- You need official census or licensing totals. A contact database counts the people it has.
Questions people ask next
Does checking the count cost anything?
No. Searching and filtering never use a contact.
Can I count households too?
Yes. Households mode counts homes by ZIP radius, age band, income band, homeowner and more.
Is every business in the area in Buzzlist?
No database has every business. Check your own market on the free plan before you rely on it.
Can I save the search for later?
Yes. Saved lists are free on every plan.