Key facts
- AI can replace most of the desk work an SDR does: research, list building, writing first emails, follow-ups and drafting replies.
- AI can do the repeatable desk work today: finding people, researching companies, writing and sending emails, and drafting replies.
- If no one on your team has time to prospect, AI gets outreach started this week.
- If you already have more replies than you can handle, a person to take calls is the better hire.
Which SDR tasks can AI do today?
AI can do the repeatable desk work today: finding people, researching companies, writing and sending emails, and drafting replies.
- Find people who match a description, with a reason each.
- Research each company from its website.
- Write four connected emails per person.
- Send on a schedule and stop for opt-outs.
- Draft answers to replies.
Buzzlist does each of these on paid plans.
What should stay with a person?
- Calls and meetings.
- Replies that are angry, legal or unusual.
- Deciding which accounts deserve extra effort.
How do I decide between hiring and AI?
If no one on your team has time to prospect, AI gets outreach started this week. If you already have more replies than you can handle, a person to take calls is the better hire.
How to split SDR work between AI and people
- List the tasks
Write down every prospecting task done in a week.
- Hand over the desk work
Search, research, writing and sending go to Buzz.
- Keep the conversations
Calls, meetings and tricky replies stay with a person.
- Check weekly
The weekly briefing shows what went out and who replied.
When does Buzzlist fit, and when does it not?
It fits when
- No one on your team has time to prospect.
- You want a monthly cost with no hire.
It does not fit when
- You sell large, complex deals where every account needs a custom plan.
- Your main channel is the phone.
Questions people ask next
How much does Buzz cost compared with a hire?
Starter is $97 a month, Growth $497 and Queen $1,497. There are no per-seat fees or setup fees. Free and Starter include 1 user, Growth includes 5, and Queen includes 25.
Can Buzz make calls?
No. Buzz reveals mobiles and direct phones where available so a person can call.
Will Buzz send without me?
Buzz waits for your OK on the first emails of each group, then asks for fewer approvals as sends go well.
Is there a free trial?
Free gives 100 contacts a month with no AI. AI features start on Starter, month to month.