Why people look
Usually one of three things: the per-seat price grows every time someone joins, the listed prices need annual billing, or the free tier runs out before it answers a real question.
What Buzzlist does differently
One flat monthly price per account, published on the pricing page, month to month, with no seat minimum. The free plan renews with 100 contacts every month rather than granting a fixed pool of credits per year.
The bigger difference is what happens after the search. Buzzlist writes the account brief, picks the buying group and drafts the emails in the same account, so the research does not move to another tool.
Where Apollo may still suit you better
If your team wants a built-in dialer, sequencing and CRM-style pipeline management in one product today, Apollo covers more of that ground. Buzzlist exports to your CRM and is still building its sending side.
The detailed, sourced numbers are on the comparison page: Buzzlist vs Apollo.